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8th Annual Pitch Night
A benefit supporting women entrepreneurs
Thursday, November 5
6 PM ET
Midtown Manhattan, NY
Enthuse Foundation’s 8th Annual Pitch Night celebrates women making their mark on the food, beverage, and CPG industries.
2026 Pitch NighT & BENEFIT
Our biggest night
of the year.
Enthuse Foundation’s 8th Annual Pitch Competition celebrates women making their mark on the food, beverage, and CPG industries.
Get in the room where the next big thing begins.
The 8th Annual Pitch Night is where bold women founders, future-forward CPG brands, investors and industry leaders come together to make things happen. Discover tomorrow’s breakout brands, taste what’s next, watch founders compete for life-changing funding, and be part of the moment that moves a business forward.
Get your tickets today and be part of the next founder’s turning point.
8th Annual Pitch NiGHT
The Finalists
More than 100 women entrepreneurs from all over the world applied for this year's Pitch Night, and these five women joined 36 others who were named Enthuse Foundation Pitch Night finalists.
Never miss an important Pitch Competition update.
Congratulations!
Five women founders, selected from more than 320 applications, pitched their businesses to a panel of judges vying for cash and other business-building prizes. The winners included:
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Grand Prize - Unbothered Foods, Chicago, IL, Founder: Morgan Murdock. Unbothered Foods, a dietitian-founded, gut-friendly sourdough cracker brand, won $15,000 in cash, 20 hours of in-kind services from Enthuse, a one-year virtual membership to Luminary, access to Hummingbirds user-generated content platform, a social media package from SeeFood Media, a one-year Learning Pass from EmergeCPG, a brand and sales building program helping emerging CPG founders grow sustainably and profitably, and a one-hour coaching call with Kelly Anne Parker, the Founder of Send Ribbon (acquired by UrbanStems). $35,000 prize value.
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Runner-Up - JONI, Brooklyn, NY Founder: Claire Matern. JONI, a verjus based sparkling non-alcoholic canned drink, won $10,000 in cash, 20 hours of in-kind services from Enthuse, access to Hummingbirds user-generated content platform, a one-year Learning Pass from EmergeCPG, a brand and sales building program helping emerging CPG founders grow sustainably and profitably, and a one-hour coaching call with Kelly Anne Parker, the Founder of Send Ribbon (acquired by UrbanStems). $25,000 prize value.
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Audience Choice - Private Packs Brooklyn, NY, Founder: Suzanne Sinatra. Private Packs, makes ergonomic, body-safe hot and cold therapy packs designed to relieve intimate discomfort with its first product addressing vulvovaginal pain, won $3,000 in cash and access to Hummingbirds user-generated content platform. $6,000 prize value.
The finalists included To Be Honest Beverage Co. a brand that offers elevated non-alcoholic hemp infused spirit alternatives to replace the liquor or alcohol in crafted cocktails, founded by Michelle Houston, and NEOTEIN, a patent-pending electrolyte and protein drink mix, founded by Cherissa Kell.
Our Tentpole Event
We have the privilege of working with women entrepreneurs every day. However, our annual Pitch Competition is a celebration of the guts, hustle, and courage it takes to live the entrepreneurial life.
The Top 5 Final entrepreneurs pitch their business live in New York City in front of a panel of industry experts.
Four industry experts pick the winners, awarding one worthy entrepreneur the chance to take home the title of Enthuse Foundation’s Pitch Competition Winner of the Year.
The path to the 2026 Pitch Night
Since 2019, women entrepreneurs have applied for the Enthuse Foundation Pitch Night. In addition to competing for a chance to win cash and prizes, finalists are forever linked with four other entrepreneurs.
Enter the Enthuse Foundation Pitch Night and you never know what exciting connections and potential could come of it.
Timeline
August 2026 - Applications Open
August 20 - Pitch Deck Review with Katie Dunn
September 9 - Ask the Winners
September 17 - Resonance: A Storytelling Workshop for Women Founders
September 23 - Applications Close
October 2026 - Finalists Announced
November 5 - 8th Annual Pitch Night & Benefit
The Path to the 2026 Pitch Night
Since 2019, women entrepreneurs have applied for the Enthuse Foundation Pitch Night. In addition to competing for a chance to win cash and prizes, finalists are forever linked with four other entrepreneurs.
Enter the Enthuse Foundation Pitch Night and you never know what exciting connections and potential could come of it.
Timeline
August 2026 - Applications Open
August 20 - Pitch Deck Review with Katie Dunn
September 9 - Ask the Winners
September 17 - Resonance: A Storytelling Workshop for Women Founders
September 23 - Applications Close
October 2026 - Finalists Announced
November 5 - 8th Annual Pitch Night & Benefit
Criteria
WHAT WE ARE LOOKING FOR IN OUR FOUNDERS
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At least 51% women-owned
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Brand must be a physical product in the food, beverage, or consumer package goods (CPG) business (wellness, beauty, etc).
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Business and primary market must be U.S.-based
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At least one founder must be a U.S. citizen
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Company must have at least $100K and less than $999K in annual revenue
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Companies must have been in business for less than four (4) years (any company founded before January 1, 2022, will not qualify)
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Previous grant winners and pitch competition finalists can apply if they meet the criteria
- Available to attend a LIVE IN-PERSON pitch night on November 5, 2026, in NYC, if selected as a finalist.
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Stipend is provided for out-of-town finalists
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Founders are expected to participate in our on-site marketplace
-
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Finalists must send product samples if selected and are expected to remain connected to the Enthuse Foundation, providing annual revenue information to the organization
Criteria
-
At least 51% women-owned
-
Brand must be a physical product in the food, beverage, or consumer package goods (CPG) business (wellness, beauty, etc).
-
Business and primary market must be U.S.-based
-
At least one founder must be a U.S. citizen
-
-
Company must have at least $100K and less than $999K in annual revenue
-
Companies must have been in business for less than four (4) years (any company founded before January 1, 2022, will not qualify)
-
Previous grant winners and pitch competition finalists can apply if they meet the criteria
- Available to attend a LIVE IN-PERSON pitch night on November 5, 2026, in NYC, if selected as a finalist.
-
Stipend is provided for out-of-town finalists
-
Founders are expected to participate in our on-site marketplace
-
-
Finalists must send product samples if selected and are expected to remain connected to the Enthuse Foundation, providing annual revenue information to the organization
Our
Sponsors
2026 Prizes
Presented by Enthuse Marketing
$25,000 cash, no strings attached
In-kind business services from Enthuse Marketing (valued at $75,000)
Morgan Stanley financial planning and informal business valuation consultation (valued at $5,000)
Total prize package = $105,000+
Presented by Spearhead Global Inc.
$10,000 cash, no strings attached
In-kind business services from Enthuse Marketing (valued at $75,000)
Morgan Stanley financial planning and informal business valuation consultation (valued at $5,000)
Total prize package = $90,000+
Presented by Kendra Scott SoHo and Launch Grow Exit
$3,000 cash, no strings attached
Quarterly mentoring and business strategy meetings with Kelly Anne Parker, founder of Launch Grow Exit (valued at $3,000)
Total prize package = $6,000Opportunity to pitch their businesses in Manhattan in front of an in-person audience of 150 people and more online
Entrepreneurs have the opportunity to win cash and in-kind business services to help grow their businesses.
Meet tomorrow's top CPG brands
Be in the room with investors
Taste it before the shelf does.
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